Grassroots advocacy is key to Cal Chiro’s legislative success and the future of the chiropractic profession. Cal Chiro membership dues and donation fund our endeavors.
Cal Chiro staff, The Weideman Group, and our Governmental Affairs Committee worked diligently vetting legislative proposals for 2018. We started by determining our strategic objectives and built our package from that foundation.
In 2018, Cal Chiro is actively supporting legislation and building strong relationships at the State Capitol.
The Key Doctor Program is a central component of the Governmental Affairs Department. This grassroots program is designed to educate the legislature about the profession and scope of doctors of chiropractic; establish and maintain positive relationships with legislators; and provide information to the Governmental Affairs Department and Cal Chiro District presidents regarding legislative concerns.
Organizations such as the California Chiropractic Association (Cal Chiro) that are successful at influencing policy-makers frequently increase their effectiveness through the mobilization of local community support, commonly known as working at the grassroots.